Website project feedback - Gill Simpson, Chapter Forty Four
It was a real pleasure to work with Gill on her website project. I knew from the start that she would have clear goals and direction, which is lovely from my perspective as I have a nice clear brief. As her business is relatively new, we weren’t looking to make a website that was busting with copy and information, but wanted to be able to add and grow to it in the future.
Gill and I had both worked together at Danone and I think that helped get the process flowing and we both knew what our deliverables would be.
I really look forward to working with Gill again on this project and helping her grow this website as her business begins to flourish!
✴ Tell us a little bit about yourself and your business; what get’s you out of bed in the morning?
After 20 years of corporate life I felt that it was time for a change, time to start a new chapter and to make a more worthwhile contribution to people and society more broadly. So I took the plunge and started up my own coaching business, helping people and teams to embark on their own new chapters and to realise more of their potential more of the time. Being a business and parent coach is immensely rewarding; it’s amazing how increasing someone’s self-awareness can have such a positive impact on their thinking and the path they then choose to follow. Coaching really does unlock new insights that can change people’s lives!
✴ What was your reason for wanting to work me at Ravenspoint Marketing - did you have a specific challenge that you needed help with?
After 18 months of building my business, I realised how important it was for potential clients to be able to better understand my business and to validate my credentials as a coach. I was also starting to market my business through social channels like LinkedIn and Facebook, and I wanted to create a proper structure and ‘anchor’ to my marketing activity through the creation of a website.
✴ Did you look at other marketing companies who may have been able to deliver this work?
✴ Why did you decide to work with Lucy? What expertise did you hope she would bring?
For my website I wanted something simple but professional, and I was drawn to Lucy’s experience working with smaller businesses. I felt that she would offer a very creative, personal and cost-effective service. And I was right!
✴ What solutions has Lucy provided for you and your business? Are you happy with the results?
Lucy has built me a wonderful website that reflects the original brief brilliantly. She quickly gets on board with what you’re trying to achieve and works alongside you to design a website that accurately represents your business and what is stands for. The result is that I feel like it’s my website, although Lucy did all the design development.
✴ Overall, how have you found working with Lucy, did she do a good job?
Lucy is great to work with – very friendly, collaborative and flexible – and she makes something quite technical appear very straight forward. She works with just the right level of pace and energy, keeping up momentum whilst giving the time and space for reflection to make sure you achieve an end result that you’re happy with.
✴ Would you be happy to recommend Lucy? And for what types of project?
It’s definitely worth investing in Lucy’s expertise when it comes to website development. I think when you’re a small business you question whether it’s worth the money to get some expert help versus trying to do it yourself. But having seen the finished result, I know I would have really struggled to create something as professional as the website Lucy developed for me, and it would have taken months and months… time which I can now spend dedicated to my coaching work rather than my marketing.