Whoo Hoo Gift Bags
Project specification: New web design, E-Commerce shop, logo design, domain name transfer, copywriting and photography plus business support and training.
Fiona from Whoo Hoo Gift Bags had an on-line store with ETSY, but wanted to create a more personal service for her customers. She wanted to create a store that reflected her and her products - keeping it fun, upbeat and showcasing her wonderful bags. Being able to manage the store herself was important as she wanted to feel in control over her business, without being tied into costly agency fees.
Keeping it simple to navigate was important, as we wanted to make sure the customer journey was easy - and making sure that we were directing the customers to the store. Before the build took place we had a planning meeting where we worked through our customers and how we would communicate with them - this really helped the design process and made sure that we stuck to the brief.