Project specification: Re-working and designing an existing website to support a new direction in Duncan's business.
Last year I had been working with Duncan on both his business strategy and also creating a website for his consultancy services. Since then his business had developed into offering a wider range of services that his current website was not supporting. To support his new business direction we wanted to create a platform that encompassed his wider reach and also that he would be able to develop and grow with.
We wanted to create a feeling of energy that reflected his business with use of bold colours and a clean and easy to navigate platform. We wanted to create a balance of professionalism to showcase his skills and service offerings to his clients - but also not be too 'run of the mill' with an overly corporate look and feel to his brand.